J.D. Power and Associates has acquired a top market strategy and information firm specializing in Asia’s car markets, the company announced. The acquisition of Automotive Resources Asia, with offices in three Chinese cities, complements the strategic focus of Power and Associates, company officials said. Terms of the deal were not disclosed. Westlake Village-based J.D. Power and Associates is a division of the McGraw-Hill Companies. ARA’s timely market information has helped automakers and suppliers enter and compete effectively in the world’s fastest-growing automotive market China and Asian/Southeast Asian region. Its surveys are used by global and domestic automobile manufacturers and parts suppliers to collect insights on everything from new-vehicle buyer behavior to future product demand forecasts. “We have worked closely with ARA to produce our Asia Pacific and powertrain forecasts,” said J.D. Power III, the founder of the firm, in a statement. “ARA’s analytical discipline, insight and on-the-ground understanding of China’s automotive marketplace complement Power and Associates’ strategic focus and we will serve our customers extremely well.”
