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Friday, Mar 29, 2024

Flat Profits for ValueClick

Weak lead generation contributed to ValueClick Inc. posting the same net income for the third quarter as it had a year ago. The Westlake Village-based online advertising company had a net income of $16.8 million, or $0.17 per diluted share, on revenues of $156.9 million for the quarter ending Sept. 30. For the same period in 2006, the company reported net income of $16.8 million, or $0.17 per diluted share, on revenues of $137.9 million. The weakness in lead generation in the Media business segment was offset by better than expected results in the comparison shopping segment. In December, ValueClick acquired Shopping.net and in July acquired MeziMedia for the comparison shopping segment. Growth also took place in display advertising, affiliate marketing and technology, said ValueClick CEO Tom Vadnais. “Our unique combination of diverse online marketing services, technologies and expertise in driving publisher and advertiser monetization places us in a strong position to benefit for the continued fragmentation of online consumers,” Vadnais said.

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