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Friday, Mar 29, 2024
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Warner Bros. Extends IMAX Pact

Warner Bros. Pictures and Imax Corp. have extended their partnership for five years with a deal to release up to 30 of the Burbank studio’s biggest upcoming films in the large-screen format. Tentpole films such as “Batman v Superman,” “Suicide Squad,” “The Man From U.N.C.L.E.” and Harry Potter-spinoff “Fantastic Beasts and Where to Find Them” are included in the multi-picture agreement. “IMAX provides an immersive movie-going experience that is unparalleled. We have an exciting and extremely diverse slate and look forward to giving audiences the opportunity to see a variety of films on the largest possible canvas,” said Dan Fellman, Warner’s domestic distribution president, in a statement. Notable films released under the original deal include “The Dark Knight,” “Gravity” and “Harry Potter and the Deathly Hallows.” The pact began over 10 years ago and now with the extension will expire in 2020. Imax, headquartered in Mississauga, Ontario, has the capacity to display images of far greater size and resolution than conventional film systems. At the start of this year there were 934 IMAX theatres in 62 countries. “We’ve had an incredible partnership with Warner Bros. for more than 10 years and we’re excited and grateful to extend that partnership,” said Imax Chief Executive Richard Gelfond in a statement.

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