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Preview: Retirement Funds Feature Bitcoin

Trevor Gerszt has spent much of his career selling hard assets to investors, but now he’s exploring the intangible market of virtual currencies. Gerszt’s business Goldco in Woodland Hills sells gold and silver coins, often with the sales pitch that such assets provide security in the form of a physical reality that stocks, bonds and annuities do not. While at first it might seem his move into cryptocurrencies contradicts that philosophy, if gold and silver are an alternative to traditional investments, then perhaps cryptocurrency is an alternative to that alternative. “The world is changing,” Gerszt said. “Digital currencies are the wave of the future.” Read the full story in the Oct. 16 issue of the San Fernando Valley Business Journal.

Mark Madler
Mark Madler
Mark R. Madler covers aviation & aerospace, manufacturing, technology, automotive & transportation, media & entertainment and the Antelope Valley. He joined the company in February 2006. Madler previously worked as a reporter for the Burbank Leader. Before that, he was a reporter for the City News Bureau of Chicago and several daily newspapers in the suburban Chicago area. He has a bachelor’s of science degree in journalism from the University of Illinois, Urbana-Champaign.

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