CBDfx, a hemp-derived CBD company in Chatsworth, has partnered with Emerson Group, a brand marketing organization in Wayne, Pa., to place CBDfx products in retail stores around the country.
The Emerson Group will provide marketing, category management and logistics services guided by shopper data.
“This partnership is extremely exciting for us,” CBDfx Chief Commercial Officer Jameson Rodgers said in a statement. “The Emerson Group’s ability to drive value for their retail partners and execute at the highest level is unmatched.”
Emerson Category and Consumer Insights Lead Natalie Hodgman added in a statement: “We have been working closely with several retail partners over the past 12 months, and the CBD category is quickly evolving across the retail landscape as CBD brands have become more accessible. … CBDfx offers a variety of formats that our retailer partners are seeking that meet their shoppers’ needs.”