Short-form video distributor Loop Media Inc. has completed a reverse merger with a Las Vegas company.
Loop Media, in Glendale, is now a subsidiary of Interlink Plus Inc. and its management is now running the combined companies.
Interlink Plus has sold off its two major business segments – travel agency assistance services and convention services – and will now focus on Loop Media’s business of distributing music videos, film trailers, sports programming and other short-form content to restaurants, bars, casinos, cruise ships and other public venues.
Loop Media was co-founded in 2016 by Jon Niermann, the current chief executive. It monetizes its video distribution service through subscriptions and advertising. It has curated a library of 200,000 music videos plus film, television and game trailers.
“We anticipate our users will be highly engaged and we have programmed in many features to our services to make sure they stay engaged,” Interlink Plus said in a filing with the Securities and Exchange Commission. “An upcoming feature will allow us to engage customers while they are at one of our venues through social media applications and on-screen identification.”
Completion of the merger was announced Feb. 7. Shares in Interlink Plus (ITRK) closed on Tuesday at 54 cents on the over-the-counter market.