89.3 F
San Fernando
Saturday, Dec 2, 2023

Disney Adds to Online Offerings

The Walt Disney Co. strengthened its family-friendly online content with the acquisition of websites from Canadian-based Kaboose Inc. in a deal worth $18.4 million. The content from Babyzone.com, AmazingMoms.com, Funschool.com and Zeeks.com will complement Disney Online’s sites and broaden the reach in the baby and mom categories. Disney Online reaches more than 27.6 million unique visitors per month, ranking as the No. 1 Community-Family & Parenting Web destination according to comScore Media Metrix in February. “We are excited for the future of our online properties within Disney and the continued development of world class user experiences for parents,” said Jason DeZwirek, chief executive officer and founder of Kaboose Inc. Mark R. Madler

Featured Articles

Related Articles