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Friday, Mar 29, 2024

Hallmark Channel Remains On DIRECTV

DIRECTV will continue carrying the Hallmark Channel following the signing of a multi-year distribution agreement with Crown Media Holdings Inc. The agreement also calls for the distribution of Hallmark Movie Channel in both standard definition and high definition formats. DIRECTV currently distributes the Hallmark Channel to 15 million homes. The agreement reflects an emphasis by Studio City-based Crown and DIRECTV on quality, fair price and service to subscribers and viewers, said Crown President and CEO Henry Schleif. Shares in Crown closed at $5.07.

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