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Vroozi Names Tech Veteran as Chief Executive

Software-as-a-service firm Vroozi Inc. has named tech industry veteran Joseph Fox as its new chief executive. In his new role, Fox will bring customer-centric innovation and forward-thinking strategy for digital intelligent business commerce to Vroozi, in Sherman Oaks. He replaces Gregg Parise, who was named chief executive two years ago. Vroozi develops cloud-based business-to-business procurement software. “How companies buy and sell changes at light speed, and Vroozi’s innovations allow employees to keep modern and mobile via the expanding Vroozi SpendTech (procure-to-pay) platform,” Fox said in a statement. Prior to joining Vroozi, Fox was chief strategy officer at BirchStreet, a Newport Beach procurement hospitality software provider. Before that he was senior vice president of development and strategy at SAP Ariba, a procurement software company in Palo Alto.

Mark Madler
Mark Madler
Mark R. Madler covers aviation & aerospace, manufacturing, technology, automotive & transportation, media & entertainment and the Antelope Valley. He joined the company in February 2006. Madler previously worked as a reporter for the Burbank Leader. Before that, he was a reporter for the City News Bureau of Chicago and several daily newspapers in the suburban Chicago area. He has a bachelor’s of science degree in journalism from the University of Illinois, Urbana-Champaign.
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