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Wednesday, Nov 29, 2023

Warner Bros. Sells Digital Distributor

Warner Bros. sold its digital content distribution business to Sherman Oaks company Vubiquity, the companies announced Thursday. Privately held Vubiquity distributes content by streaming, pay-per-view, video-on-demand, live television and digital sell through for partners including Warner Bros., NBCUniversal, Weinstein Co. and Disney ABC Television Group. Vubiquity will use the digital end-to-end content service from Warner Bros. to expand its content management and distribution capabilities. The technology will be combined with Vubiquity’s AnyVU cloud service to store an unlimited number of film and television titles in digital format that will save time and effort in accessing the content, said Brendan Sullivan, executive vice president of Technology for Vubiquity. “We are eager to incorporate the (digital end-to-end) technology into our current, cloud-based business with the ultimate goal of servicing our clients from beginning to end with speed, flexibility and security to generate quality results,” Sullivan said in a prepared statement.

Mark Madler
Mark Madler
Mark R. Madler covers aviation & aerospace, manufacturing, technology, automotive & transportation, media & entertainment and the Antelope Valley. He joined the company in February 2006. Madler previously worked as a reporter for the Burbank Leader. Before that, he was a reporter for the City News Bureau of Chicago and several daily newspapers in the suburban Chicago area. He has a bachelor’s of science degree in journalism from the University of Illinois, Urbana-Champaign.

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